Gums / Blip
Written from FDA labels, published studies and buyer reviews. Our own test of each gum comes next. Updated 14 Nov 2026.
Yes for the recipe. Blip sells Perrigo’s coated gum under the approvals that Kirkland and Amazon use.
What you pay for is the box. It costs $0.40 a piece against $0.17 for the same recipe at Amazon.
Buyers like the taste and the soft chew. They split on the price, and several say Fruit Freeze tastes of mint.
| What buyers mention | Positive | Negative | |
|---|---|---|---|
| Taste and flavor | 39 | 16 | |
| Effectiveness | 36 | 9 | |
| Value for money | 13 | 14 | |
| Softness | 3 | 2 |
Counts from three Amazon listings, 588 ratings in all.
LOVE the taste of this gum; flavor seems to really last. It tastes like "spicy fruit."
Amazon buyer, Fruit Freeze 4 mgIt’s a larger piece of gum, so it is more satisfying, and feels softer in your mouth as well
Amazon buyer, Mint Freeze 2 mgFruit freeze doesn’t taste like fruit at all , taste like mint
Amazon buyer, Fruit Freeze 4 mgi see they rely on being trendy and hip to attract buyers...but this stuff is a ripoff
Amazon buyer, Fruit Freeze 4 mgit’s no better than most fruit flavored generic nicotine gums available on Amazon.
Amazon buyer, Fruit Freeze 4 mgWe quote buyers until our own test of this gum is done.
Blip comes in two flavors, in 2 and 4 mg.
| Flavor | Type |
|---|---|
| Mint Freeze | Coated |
| Fruit Freeze | Coated |
Blip costs about $0.40 a piece in a large pack.
| Where | Pieces | Price | A piece |
|---|---|---|---|
| Amazon | 100 | $39.99 | $0.40 |
| Amazon | 20 | $11.99 | $0.60 |
Prices read on 14 Nov 2026. This page has no paid link.
Both flavors contain sucralose, titanium dioxide and gelatin, so neither is vegetarian.
The 4 mg pieces add the dye D&C Yellow 10. Blip has no uncoated flavor.
Perrigo makes it, in Denmark.
Perrigo holds the approval, and every label says Made in Denmark. Kirkland, Amazon Basic Care, Equate, up&up, Blip and Quitine all sell this recipe.
Target, Walmart, CVS and Amazon.
Blip scores 3.1 of 5 on all seven measures. Blip is the store-brand recipe in a box you would leave on your desk.
If the quit-smoking packaging of the store brands puts you off, Blip solves that for $0.23 more a piece. The gum inside is Perrigo’s coated gum.
Each score runs from 1 to 5. A dash means that no data exists to score. The taste score counts what buyers wrote, because we have not tested the gum yet.
You want a pack that does not look like medicine.
You want it at any store today.
You want the same gum for less than half.
You do not eat gelatin.